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Campaign Manager £35,000 pro rata (part time)(Ref: TH660)

Type: Permanent

Skills: campaigns, integrated campaigns, retention campaigns, P&L,

Description:

Campaign Manager

Part time (3 days per week)

East Grinstead, West Sussex

£30,000 - £35,000 pro rata

This is a part time campaign manager role, covering 3 days per week. Working within the travel and leisure space, this job share is responsible for driving integrated campaigns to drive product retention.

Key responsibilities:

  • Work with Senior Marketing Manager to propose and deliver product retention strategy through all channels: digital media, CRM, DM, POS, campaign, social media, PR & Events, offline Media and affinity partnerships.
  • Work closely with the product owners and strategic product development team to identify, develop and drive product innovation plan
  • Work with the insight team to understand current members’ needs and identify opportunities to provide additional products and services
  • Develop new campaign initiatives based on strategic marketing themes, such as families and activities, which enhance the existing member experience
  • Campaign manage the initiatives and ensure active engagement with all stakeholders. Provide effective monitoring and analysis on success.

What you will need:

  • Educated to degree level, ideally with a recognised qualification ie CIM, IDM
  • Significant marketing experience in an agency or client side within a B2C role in a customer service industry environment
  • Experience of developing and delivering innovative marketing retention campaigns and messaging across a range of media channels including digital, offline collateral, social media, exhibitions/events, TV, press & radio
  • Proven commercial acumen, ‘numerically literate’.
  • Experience of the travel or outdoor leisure markets preferable
  • Strong relationship and influencing skills within a matrix environment
  • Proven strong analytical skills, based on sound understanding of customer and industry insight
  • P&L literate

 

 

 

Location: East Grinstead, West Sussex

Industry: Digital Marketing

Salary: salary up to £35,000 pro rata

This position has been filled