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CRM Manager – Retail(Ref: TH1153)

Type: Permanent

Skills: CRM, segmentation, email marketing, B2C

Description:

CRM Manager - Retail 

East Sussex Coast 

Salary £40,000 - £45,000

Do you want to work for a global online sports retailer? Based in East Sussex this successful and growing brand are looking skilled CRM Manager. Joining this growing marketing team you will develop the CRM strategy and increase customer retention.

Responsibilities include:

  • Own, manage and develop the CRM strategy of the company
  • Focus on customer lifetime value: provide insight on the recency, frequency and monetary value of customers, across different consumer segments & markets
  • Email campaign strategy and performance
  • Overall customer retention performance
  • Retargeting email performance
  • Continue to grow and build the active database for all CRM activities, coming up with new and innovative means to drive signup and active users

Want you will need:

  • Previously worked at a CRM Manager / Exec for at least 3 years with a Retail / eCommerce setting B2C
  • Successful managed and segmented large databases
  • Proven skills in rolling out successful email campaigns that generate revenue and customer engagement
  • Excellent skills and understanding of CRM and data
  • Be analytical, data driven and passionate about all things digital

Based in East Sussex , the company support flexible working and have a creative and cutting edge work environment.

Location: East Sussex Coast

Salary: £40,000 - £45,000

This position has been filled