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Digital PR Executive £23,000 – £27,000(Ref: TH879)

Type: Permanent


Digital PR Executive


£23,000 - £27,000

Talent Hub is working in partnership with an exciting organisation in central Brighton. Their expanding marketing team is now looking for a Digital PR Executive, to manage the PR activity, both online with bloggers and through traditional B2C publications, for their global markets.

They are looking for a creative, ideas lead person, who has strong copywriting skills, an interest in all things digital and proven skills in developing relationships with the media and 3rd party agencies.

The responsibilities for this Digital PR job include:

  • Being an ideas lead person and coming up with concepts and creative ideas for PR campaigns for the global markets
  • Liaise with the media and outreach to bloggers, media outlets, journalists, editors and key influencers worldwide to secure high quality digital coverage
  • Devise and develop creative ideas that will gain exposure, high quality digital coverage, brand awareness and social shares
  • Build plans to focus on industry specific coverage
  • Regularly research and source influencers to create relationships and build media databases for all global markets
  • Identify, initiate contact and engage with online communities
  • Brief designers with campaign concepts, ensuring high-quality delivery
  • Monitor, track, and report results of all campaigns
  • Work with key marketing team members & agencies to plan all creative campaigns
  • Work with our SEO consultant to implement backlink audits and competitor digital PR

You will have proven skills in for the following:

  • At least 2 years proven skills in PR
  • An interest in digital marketing with proven skills in a previous role
  • An excellent understanding of outreach and creative link building strategies
  • Excellent copywriting skills and exceptional attention to detail
  • You will excel at coming up with and developing great ideas
  • Have awareness of current trends to spot tactical opportunities for content
  • Proven experience of influencer engagement and content promotion
  • Strong understanding of all digital promotion activities including influencer and consumer engagement, PR initiatives and brand mentions
  • Write Exposure Reports on links and placements acquired with tools like Google Analytics to track progress of campaigns for each market
  • Experience with brand mentions monitoring tools
  • An understanding of SEO best practices would be an advantage

Benefits include:

  • Pension, Cycle to work scheme, social events and team building, beer fridge and the potential to travel internationally.

Location: Brighton, East Sussex

Salary: £23,000 - £27,000

This position has been filled