Digital & Web Specialist
Type: Permanent
Description:
Digital & Web Specialist
Salary up to £26,000 plus benefits
Brighton
This is a fantastic opportunity for a digital marketer with proven web analytics experience and an eCommerce background, to drive forward digital performance across platforms.
Overview of responsibilities:
- Reporting, analytics, and insights to drive performance improvements
- Generate sales and drive maximum performance from all owned web properties, desktop, mobile
- Generate leads from owned media (for assigned centres and properties)
- Increase conversions by managing web properties media (for assigned centres and properties)
- Oversee usability and testing projects
- Plan and execute customer journey strategy for web
- Works with Creative Services, for design, layout, copywriting and localisations (where required)
- Works with Country Marketing Manager(s) to localise web & mobile strategy and execution
- Works with Web Development to develop web properties
What you will need:
- Tertiary educated, preferably in marketing, e-commerce or business discipline
- Very good experience and understanding of Google Analytics or other similar web analytics platforms
- Worked within a digital marketing company
- Experience in web and mobile management
- Track record in web performance and working within a multi-channel environment
- Strong proficiency in IT tools use of Google Analytics and html essential
- Use of Sitecore or similar CMS
Location: Brighton
Salary: £26,000
This position has been filled