Digital Marketing Manager, up to £50,000(Ref: TH670)
Type: Permanent
Skills: Marketing Manager, Tech space, B2B, PPC campaigns, Email campaigns, SEO, SEM, Analytics,
Description:
Digital Marketing Manager
Salary £45,000 - £50,000
Brighton, East Sussex
We are working in partnership with a successful and growing company, who work within the Tech space. This is a new role, creating and delivering the digital and offline strategy, creating exciting integrated marketing campaigns. This is a ‘hands on’ strategic role managing and a small team with the view expand the team. Experience of marketing to the Public Sector or Education space would be beneficial for this role.
Key responsibilities:
- To devise, write and deliver a strategic marketing plan
- Develop and optimise online marketing initiatives to drive customer acquisition Devising and implementing multi-channel marketing campaigns
- To manage the marketing budget
- To lead their small, but growing marketing team
- Deliver and maintain a quality service at all times
- Managing and overseeing development of websites and how they fit within broader digital marketing strategy
- Management of Campus (Marketing CRM)
- Provide the Global Sales Manager and other colleagues with regular and reliable reports on marketing, sales and other proactive activities in order to demonstrate the effectiveness of any marketing activities
What you will need:
- At least 5 years management experience, in a Marketing Manager or Digital Marketing Manager role
- Understanding of the Education market place
- Working cross company with sales, development and customer services Bachelor degree in Marketing, or related discipline
- Experience of Marketing internet based services
- Understanding of SaaS business
- Some international experience
- Experience in product marketing
- Experience with Online Lead Funnels (generation, nurturing, scoring and conversion)
- Experience with Web Site Development (CMS, Landing pages, Microsites, Templates) PPC campaigns, Email Marketing, SEO, SEM, Online Analytics.
Based in Brighton, the company offer the chance to develop this new role within a successful and supportive company.
Location: Brighton, East Sussex
Industry: Digital Marketing
Salary: £45,000 - £50,000 per annum
This position has been filled