Paid Media Manager – Search and Social (in-house)

Brighton
£40,000 - £50,000
Benefits : good holidays, flexible working, health care packages, travel incentives, in work hours team socials and many more…

We are looking for a skilled and passionate Paid Media Specialist to join a vibrant marketing team in this rapidly growing business in Brighton. Operating globally, they are market leaders in their field. Having recently brought paid media (search and Social) in-house, they require someone who can hands-on deliver the campaigns for search and social channels, whilst working with the wider marketing and content teams. Being an expert in Google Adwords and Facebook advertising are a must for this position.

Responsibilities for this job include:

Plan and execute all paid media activity across multiple markets, taking responsibility for all management tasks, including ad copy testing, bid optimisation, reporting and analysis of performance metrics.
Work with members of the growth, data and marketing teams to use paid media to drive platform liquidity in specific locations/markets.
Measure and report on the performance of paid media channels, and assess against channel targets and business objectives (revenue, ROI and other KPIs).
Identify trends and insights, and optimise overall spend and performance based on those insights.
To provide solid and thought out recommendations that are backed up with data to our product teams to deliver optimisation breakthroughs in our funnels for new customer acquisition.
Collaborate with the internal teams to deliver integrated campaigns that could cross over with Social/PR/Partnerships.

For this job you must have:

At least 4 years’ experience at a hands-on level running PPC and Facebook accounts, either in an agency environment or client-side.
Demonstrable experience of managing complex, multi-region accounts. Knowledge and experience of dual-sided marketplace businesses is preferable.
To be able to provide clear insight and recommendations across the company with a simple message that is understood across the board from junior to Exec level.
Strong analytical skills, embracing the concept of data-driven thinking in all aspects of your work.
Thorough knowledge of ad serving and PPC management tools (e.g., Doubleclick, Marin, DART, Atlas).
In-depth knowledge of Facebook attribution models.
Excellent experience of building Facebook retargeting audiences, lookalike audiences and building paid social journeys through retargeting.

For more details on this role, the business and benefits, please apply now.

Location: Brighton, East Sussex

Salary: £45,000

This position has been filled

Paid Media Manager – Search and Social (in-house)

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