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Retail Marketing Executive £30,000(Ref: TH675)

Type: Permanent

Skills: marketing comms, B2C, retail, email, website, agency management

Description:

Retail Marketing Executive

Salary up to £30,000

Gatwick, West Sussex

This is varied integrated marketing role within the B2C retail space, working closely with the Retail Marketing Manager to drive loyalty and retention campaigns.  Working across on and offline platforms, this a fantastic role to take ownership for varied campaigns.

Key responsibilities.

  • Manage the media advertising schedule in conjunction with the Retail Marketing Manager
  • Identify new media for consideration (print, digital, other)
  • Liaise with the Graphics department and external agencies to ensure the timely
  • Understand the lifecycle of clients, and customer behaviour
  • Assist the Retail Marketing Manager to produce the monthly Retail marketing spend analysis
  • Assist the Retail Marketing Manager and Area Management teams with the development, implementation and monitoring of the Retail Communications strategy
  • Liaise with the Group Graphics team and Group Editorial team to produce new Retail marketing materials, including leaflets, brochures and promotional materials as required
  • Implement and monitor direct mail and email campaigns in conjunction with the Group Marketing team as required
  • Research and insight into existing target markets and customer groups
  • Identify and present opportunities for creating demand for Retail services
  • Develop ideas and conduct research for PR purposes and liaise with internal and external parties to deliver PR coverage

What you will need:

  • Degree educated or equivalent, marketing qualification would beneficial
  • At least 3 years proven experience within the B2C retail or financial services m space, beneficial but not essential.
  • Proven experience of managing multiple integrated marketing campaigns
  • Experience of briefing designers for marketing collateral
  • Experience of managing agencies
  • Experience of analysing campaigns and suggesting recommendations
  • Proven stakeholder management and problem solving skills

 

 

Location: Gatwick, West Sussex

Industry: Marketing

Salary: salary up to £30,000

This position has been filled