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Senior Digital Marketing Executive Luxury / Travel – salary up to £34,000(Ref: TH861)

Type: Permanent

Description:

Senior Digital Marketing Executive

Salary £30,000 - £34,000

Near Haywards Heath, West Sussex

Exclusive to Talent Hub

Working within the "Luxury" space this is a new opportunity for a talented digital marketer to join their growing marketing team. Reporting into the Marketing Manager you will be supporting to drive the company’s digital footprint and customer engagement across website management, email, social media and SEO. Some experience in analytics as well as copywriting skills are needed.

Overview of key responsibilities:

  • Website management
  • Management of Google Analytics account
  • Conversion rate optimization (including UX)
  • Data analysis and reporting
  • SEO/SEM - Management and optimization of all meta data
  • Management of site map, Keyword research, Content optimization
  • Management of all social channels – Twitter, Facebook, Instagram, LinkedIn, YouTube
  • Monitoring all channels, identifying opportunities and pro-actively engaging with and building social community
  • Implementation and management of paid social campaigns
  • Source content for, build and send the quarterly retail company newsletter and other retail marketing emails (B2C) using Inxmail
  • Track open rates, CTR, enquiries and unsubscribes from all marketing emails (B2B & B2C)
  • Optimize all email marketing activity (B2B & B2C), including using tactics such as A/B testing

What you will need:

  • Degree in a marketing related subject would be beneficial
  • Minimum of 3 years pure digital marketing experience, ideally within luxury, leisure or travel sectors
  • International experience would be beneficial
  • Proven experience of having delivered growth through digital channels essential
  • Both B2C and B2B experience preferred but not essential
  • Website management (Drupal and WordPress experience beneficial)
  • Conversion optimisation
  • SEO (both technical and on-page preferred)
  • Agency management experience would be useful
  • Be happy to travel on occasion
  • Due to location, you need a car to reach their HQ

Location: near Haywards Heath

Salary: £30,000 - £34,000 per annum plus benefits

This position has been filled