Senior Marketing Exec £30,000
Senior Marketing Executive
We are looking for a skilled Senior Marketing Executive with a background in events, circulation or subscription. This fast working, vibrant team enjoy what they do and are looking for other passionate marketers to join them.
The role includes:
- Develop annual and campaign marketing plans and campaigns for each brand, in order to reach agreed targets
- Help develop routes to market to include digital marketing, social media activities, email, direct mail, SEM, telemarketing etc
- Create campaigns to attract paying subscribers, analyse the subscriber renewal process and undertake lapsed campaigns.
- Manage the magazine circulation audit process and liaise with the ABC and circulation bureau to ensure circulation targets are met.
- Create campaigns to promote awards, conferences, exhibitions and jobs fairs.
- Liaise with suppliers including the circulation bureau, printers and designers.
- Help develop routes to market to include digital marketing, social media activities, email, direct mail, SEM, telemarketing, fax etc.
- Update brand web sites and order pages with promotional copy
You will have:
- A Marketing qualification desirable
- Subscriptions, controlled circulation and events related work experience an advantage
- Excellent copywriting skills
- Understanding of the use of data
- Extensive knowledge of Microsoft Office packages.
- Experience of managing substantial budgets
- Evidence of success in building and managing relationships with high level stakeholders, both internal and external 3rd parties
- Evidence of success in prioritising and dealing with high level sensitive information and taking appropriate action on a regular basis.
Location: East Croydon
This position has been filled