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Senior Marketing Exec, £35,000(Ref: TH816)

Type: Permanent


Senior Marketing Executive

Horsham, West Sussex

Salary Circa £35,000

Talent Hub is looking for a Senior Marketing Executive to join a growing team with a global customer base. They are looking for someone who can optimise the conversion of high volume website traffic, improve the B2C customer acquisition conversion rate. There is also a large focus on driving B2B lead generation and increased engagement with existing B2B clients through content-based marketing.

The job includes:

  • Mentoring and managing a Marketing Assistant, their work and progression
  • Identifying opportunities to improve conversion and user experience across the site and other online channels
  • Delivering conversion improvements using appropriate testing and analytical tools as part of a structured approach in conjunction with the internal dev team and external agencies where appropriate
  • Writing compelling marketing copy for web pages, emails and PPC channels
  • Maintaining a record of all CRO activity and results
  • Making recommendations based on analysis of results
  • Supporting with keyword research
  • Copywriting/creating copy briefs for an external copywriter with an SEO focus.
  • Working with the Data Analyst to monitor online visibility and performance of keywords, content, content formats etc.
  • Liaising with the internal team to enable SEO and development/implementation of ideas
  • Delivering campaigns and promotions which are part of an annual plan
  • Commissioning and producing content, including blog posts, white papers, videos, case studies, infographics, guides and press releases.
  • Commissioning and producing marketing and sales collateral including templates for the sales team, leaflets, banners and other offline formats.

You will have:

  • Proven skills in a similar role for at least 4 years
  • Successfully managed campaigns and tasks as listed above
  • Successfully established long‐term relationships with customers, colleagues and suppliers
  • Worked collaboratively with others to deliver results
  • Worked proactively to acquire and retain customers, drive revenue growth and improve cost effectiveness
  • Set realistic project goals and keeps projects moving forward
  • Completed projects on time and on budget
  • Demonstrated a global business mindset
  • Engages in continual learning
  • Senior stakeholder management

Location: Horsham, West Sussex

Salary: £30,000 - £35,000

This position has been filled