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Social Media Manager £45,000(Ref: TH567)

Type: Permanent

Skills: social media strategy, customer engagement, agency management,

Description:

Social Media Manager

Salary circa £45,000 plus benefits

East Grinstead

Fantastic opportunity for a Social Media Manager to develop this new role, developing, implementing and managing the social media strategy to increase brand awareness and distribute high quality and engaging social media content

Key responsibilities:

  • To maximise customer retention, activation and engagement across all social media channels.
  • Maintain and develop the existing closed Social Media Community reviewing fit with new social media platforms
  • Evaluate and interpret the behaviours of the social media customer against that of the customer segmentation to improve campaign performance and customer engagement.
  • Work closely with the Marketing Manager and Research & Insight Manager to identify target audiences for social media campaigns.
  • Champion the effectiveness of social media to deliver business performance through a continual and optimized approach and sharing any learnings back into the wider business.
  • Working with the Marketing & Sales teams and other internal stakeholders to ensure all marketing campaigns are aligned and integrated across the social channels.
  • Monitor the social media activities of all relevant competitors.
  • Manage and develop the relationship and performance of external agencies utilised to deliver the social strategy

What you will need:

  • Educated to degree level, ideally with a recognised qualification ie CIM, IDM
  • Significant marketing experience working either agency or client side in a social media role.
  • Significant experience in an insight driven social media role in a business to consumer marketing environment with the ability to translate insight and analysis into an effective social media strategy.
  • Experience of running social media strategy and campaigns with appropriate writing skills to represent and respond on behalf of the company on Facebook and Twitter and future social media platforms.
  • A proven track record of delivering projects on time and to budget
  • Strong written and oral communication skills
  • Commercially astute
  • Excellent relationship management skills

Based in East Grinstead, this is a fantastic opportunity to really develop a new role and work as part of a talented and fun marketing team.

Location: East Grinstead

Salary: Circa £45,000 - £50,000

This position has been filled