Digital Marketing Analyst (Closed)

Digital Marketing Analyst (closed)

Salary £42,000

West Sussex

Hybrid, 1 day office based

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This is super opportunity for a Marketing Analyst to join an established consumer focused brand. Joining their large marketing department the Digital Marketing Analyst will be responsible for analysing website performance, using Google Analytics. Identifying trends and user behaviour across their website and all digital touch points.

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Responsibilities include:

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• Use Google Analytics to track and monitor the performance of marketing campaigns

• Work with digital marketing agencies, be responsible for internally setting up and managing reporting for the marketing department, through dashboards and automated reports

• Responsible for the implementation for all analytics tracking for digital marketing campaigns

What you will need for the Digital Marketing Analyst:

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• At least 4 years experience in a Marketing Analytics role

• Excellent experience of working with Google Analytics

• Knowledge of Google Tag Manager, Firebase and Data Studio for reporting, dash boarding will be useful but not essential

• Understanding of UX and online user behaviour

• Experience of working with an digital analytics agency would be useful

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Benefits:

• 25 days holiday plus bank holiday

• Hybrid working - 1 day in the office also opportunity to work 4 days a week

• Friendly, supportive company

• Very good pension

• Healthcare - flex benefits discounts plus much more!