Digital Marketing Manager

​Digital Marketing Manager

East Sussex 

£40,000 - £45,000

This is a fantastic opportunity for a commercial Digital Marketing Manager with an online retail, customer acquisition background. This is a new role within this global eCommerce business, developing the customer acquisition strategy.

Responsibilities include:

• Developing the Customer Acquisition strategy, creating the plan and delivering on the KPIs set by the Ecommerce Director

• SEO performance

• Strategy and planning of Paid Search and Paid Social. Managing the agency, ensuring the ROI and key performance targets are reached

• Managing multiple global markets and ensuring agreed CPA

• Devise and maintain a clear reporting structure for customer acquisition

• Manage and improve customer metrics through optimising marketing channels, including Google, YouTube, Instagram

• Analysing, reporting and recommending improvements on all digital marketing campaign activity

What you will need:

• Previously worked in for an ecommerce business, B2C, ideally with a global reach and customer base

• Excellent skills and understanding of Paid search, Paid Social, SEO driving new customer acquisition

• Successfully managed large budgets and reduced CPA

• In-house background with excellent agency management experience

• Be analytical, data driven, commercial astute and passionate about all things digital.

The company offer good benefits, 'out doors' vibe and a creative work environment.

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