Content Marketing Executive
£35,000 - £45,000
Brighton and Hove
Are you a Content Marketer, talented copywriter with a flair for tone and brand, with the ability to write copy across B2B sectors? Super opportunity to join an established, supportive marketing team based in Hove. Taking ownership of content marketing, you will work with multiple business units within the company to understand their content needs, deliver a variety of content marketing campaigns driving brand awareness and engagement.
Key responsibilities for the Content Marketing Executive include:
Drive leads by generating original ideas for digital content, producing assets such as guides, blogs, case studies, emails
Use SEO knowledge to deepen rankings and maximise the digital footprint
Publish and distribute content on and offline to help drive traffic to websites
Develop editorial calendar which aligns with each business’ strategy
Own social media platforms to drive audience acquisition, increase CTR and audience engagement in line with digital strategy
Write dynamic press releases that appeal to mainstream national and regional media to ensure the best possible distribution opportunities
Collaborate with the marketing team to deliver cross-channel, integrated marketing campaigns, in line with digital strategy
What you will need:
Previous experience within a Content Marketing or Communications role
Experience across Email Marketing, Social Media, PR, Copywriting
B2B content marketing background
Experience of CMS and CRM platforms with data analysis ability
Confident communication and organisation skills for stakeholder liaison
25 days holiday plus bank holidays rising to 30 days
Excellent benefits and well being package
Investment in training and personal development
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