Ecommerce Manager (FMCG)
Talent Hub is working with a company in the consumer products sector. They sell their specialist FMCG product through retailers, affiliates and several different online ecommerce websites and channels. This role will be responsible for managing these websites, looking after ecommerce, digital marketing, SEO, PPC, email, online promotions and affiliates (including Amazon Market Place). Also, analysis and reporting on channel and sales performance.
Develop and implement the products and manage profitable offers, online exclusives, bundles and campaigns for the online channels
Manage the Ecommerce Executive to ensure site content is updated including product description, images, social and blog
Plan, build and deliver commercial email marketing programme to drive sales
Work with brand managers to plan and deliver newsletter/editorial style email programme to engage with consumers
Oversee the running of PPC activity across text ads, shopping and remarketing – implemented by Ecommerce Executive
Oversee the technical/SEO aspects of the websites – delivered by Ecommerce Executive
Develop opportunities in the Affiliate channel and manage all aspects of the programme
Regularly carry out UX and commercial reviews and recommend improvements
Manage the company’s product portfolio and stock inventory for Amazon market place account
Propose and implement promotional opportunities on Amazon marketplace
Provide weekly updates and forecast month end results and provide monthly performance reports for B2C channels
For this Ecommerce Manager job, you must have:
Worked as an Ecommerce Manager, on a consumer product for at least 3 years. Ideally FMCG.
Proven skill in developing and delivering digital marketing strategies, campaigns and successful ecommerce platforms
Be educated to degree level in either marketing, business or equivalent
Thorough understanding of PPC and SEO best practice
Proven skills in people management (this role manages 1 person)
For full details on the company and the job description, please apply with your CV and current salary.
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