Marketing Manager
Farnborough, office based
Salary £50,000 – £60,000
Talent Hub is working in partnership with a specialist innovation company who develop and manufacture equipment and tech for their niche target audience and sector.
They are looking for a skilled Marketing Manager to drive and develop commercial growth and their marketing activity, working alongside the sales team delivering successful lead gen’ to B2B markets.
This is an office-based role and the hours are 8am-5pm.
Responsibilities for this Marketing Manager job include:
Develop and deliver a consistent brand presence across website, social media, email newsletters and printed marketing materials
Develop clear customer-facing collateral, including event content, email campaigns, case studies and presentations that support the sales process.
Support the sales team by preparing tailored customer materials, Sales packs, templates and resources.
Plan and deliver a social media schedule that increases awareness of the company’s capabilities
Produce regular website improvements including new pages, updated images, news articles and case studies. Writing and creating tech spec documents.
Manage relationships with external suppliers including designers, photographers, printers and digital partners to support smooth delivery of work.
Provide regular reporting of marketing activity including website traffic, social performance, engagement data and outcomes from campaigns or events.
For this Marketing Manager job you should have:
Worked at a Marketing manager level for 4 years or more in a B2B sector.
Ideally worked in manufacturing or technical product industry
Skilled in content creation for various marketing outputs, both digital and offline.
Proven skills in multi-channel digital marketing campaigns and activities, including social media for B2B.
Successfully managed and organised trade events, especially B2B.
GA4 Fluency is essential.
Knowledge of SEO best practise required.
Competent with design tools such as Canva or Adobe Creative Suite.